Baijiu is the planet’s most popular spirit, with some 20 billion bottles produced each year, but is little-known beyond China.
Events go beyond the usual tradition of drinking baijiu as warm shots to the toast of “ganbei” (dry glass). They feature everything from baijiu-inspired cocktails, infusions and liqueurs to pizza, beer and chocolate to quizzes, classes and flights.
Check out our two-minute video about World Baijiu Day:
And see more ideas here.
I hope to see you getting into the spirit for World Baijiu Day this year!
Cheers / Ganbei, Jim Boyce