News | CBS: Can Baijiu Capture Hearts in San Francisco?
CBS in San Francisco posted a lengthy piece on prospects for baijiu in that city. It includes an introduction to the production and consumption of baijiu and notes […]
News
Media | Mass Market Moutai, Baijiu Cocktails, Capital Spirits
Bloomberg reports on efforts to take Moutai to a wider market in the wake of a two-year government austerity campaign that has gutted sales to government […]
News | ByeJoe at duty free, baijiu dinner in LA, U.S. sorghum exports to China
A few shots of baijiu news: The Moodie Report covered ByeJoe at this year’s IAADFS Duty Free Show of the Americas. “ByeJoe has created two […]
News | Baiju Sales Rise in 2014, ‘Sophisticated’ Younger Drinkers Key to Future Growth
A Nielsen study found that while baijiu sales rose in 2014, the long-term health of the industry will depend in part on how it deals with a younger generation of drinkers […]
News | New Zealand Baijiu Makers Target China Market
While baijiu producers in China are looking to boost exports, a pair of brothers in New Zealand are going against the flow. Sam Lu and Ben Lu aim […]
News | Five-Year Anniversary of Diageo Investing in Shui Jing Fang
Update: Oops-a-daisy, looks like the link between Diageo and Shui Jing Fang was established much earlier than reported in the story below. According to this page on the Diageo […]