Events | Get the Moutai Experience in Paris on August 8

moutai paris showroom photo for world baijiu day post

People of Paris! Partake in World Baijiu Day on August 8 at your fair city’s Moutai Showroom. Enjoy a two-hour session that covers the history of Moutai, a chance to smell and touch the raw materials that go into this spirit, including that all-important item sorghum, and a tasting. In turn, that tasting will feature food pairings, including a French favorite, Roquefort cheese, as well as Chinese dishes.

And organizer Sarah Chen says that to celebrate this first World Baijiu Day, everyone gets a gift. Even better, the first eight people who register get something extra special.


“No one is leaving empty-handed!” she says.

(My only request is that someone in Paris fulfills my dream of combining bread and baijiu into a product called the ‘bai-guette’.)

Reservations are essential. To book your space, contact Sarah Chen at s.chen (at)

Moutai Showroom: 164, Boulevard Masséna 75013 Paris (Métro Porte d’Italie). 0033-7-50-45-72-83. The session will be from 2:30 PM to 4:30 PM.

Follow World Baijiu Day on Facebook, Twitter and Instagram. Help cover site costs here. Get in touch with Jim Boyce via spirit (at)

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